|

CRAFTS

Tech for Growth

Learn to ship better products with engineering & take informed trade-offs

TAUGHT BY

Jagan B

Technical Product Lead

This CRAFT is for product leaders, founders, and function heads looking to build a strong technical foundation for growth. You'll learn to break down your product, understand tech stack interactions, and navigate development timelines with confidence. By the end, you'll make informed trade-offs, understand engineering constraints, and collaborate effectively with tech teams. Built on real-world case studies, this self-paced program is designed for high-performing operators and founders, making technical concepts clear, actionable, and immediately applicable.

This is built for


PRODUCT MANAGERS

For PMs looking to strengthen their technical foundation. This CRAFT will help you breakdown any product from a tech lens, navigate trade-offs and collaborate seamlessly with engineering.

TRANSITIONING TO TECH PM

For professionals moving into tech product roles, this CRAFT will help you understand technical concepts, navigate trade-offs, and collaborate effectively with your engineering teams.

FUNCTION LEADERS

For leaders looking to bridge the gap between business and tech. This CRAFT helps you make better product decisions, optimise timelines, and drive product-led growth with confidence.

Tech for Growth

  • icon
    Cinematic learning experience
  • icon
    4+ comprehensive learning modules
  • icon
    Learn at your own pace
  • icon
    7 day refund policy

Price

9,990Including GST


Outcomes you'll get

Break down your product technically.

Learn to break down your product technically by understanding the architecture, core systems, and dependencies that power your product, enabling you to make better technical and strategic decisions.

Outcomes you'll get

Understand technical layers.

Learn to break down technical layers of your tech stack by understanding backend, frontend, infrastructure, and data layers interact, so you can navigate product challenges with extreme clarity and confidence.

Outcomes you'll get

Estimate realistic development timelines.

Learn to assess engineering effort, dependencies, and potential bottlenecks to create practical, achievable product roadmaps to set timelines that are practical and actually get shipped.

Outcomes you'll get

Make confident trade-offs

Learn to balance speed, scalability, and complexity by making informed technical decisions that align with business goals and make product trade-offs with extreme clarity

Outcomes you'll get

Collaborate with engineering

Learn to speak the language of engineers, build technical fluency, align on priorities, to drive seamless and prompt execution by collaborating with confidence.

What our members are saying about CRAFTs

Member Since 2023

I've always had structure to onboarding talent, but it was insightful to see this framework. There are no founders'' manuals but this CRAFT ties it all for me.

Rahul Mathur

Pre-seed VC

Member Since 2022

The CRAFT has a structured approach to driving partnerships as a channel. It is extremely nuanced, structured and actionable.

Yoheswaran Gnanavel

Led Partnerships for India

Member Since 2020

The brand led growth framework is 🔥 when articulated through case studies - it's become a core skill now.

Shekhar Kapoor

Founder

Member Since 2020

My proof of work built during Event led Growth helped me crack a leadership role at inFeedo.

Pawan Rochwani

Entrepreneur in Residence

Detailed curriculum

Introduction to tech for growth

Framework to tech for growth

Framework to building for mobile

Framework to building integrations

Module 1

Introduction to tech for growth

How understanding tech can change orbits

Module 2

Framework to tech for growth

Structure to tech for growth

Case Study 1: Groww

Case Study 2: Blissclub

Module 3

Framework to building for mobile

Understanding mobile nuances

Case Study 3: Netflix

Module 4

Framework to building integrations

Understanding how integrations work

Case Study 4: Calendly Consumer

Case Study 5: Calendly Product

About your Program Director


Jagan B

Technical Product Lead

Jagan is a Senior Product Manager at Razorpay. He comes with a background in engineering and a passion for building tech-driven products that scale. His expertise lies in bridging product and engineering, ensuring teams make technically sound, scalable decisions that drive business impact. At Razorpay, he plays a pivotal role in shaping developer experience, platform services, and partnerships, helping businesses seamlessly integrate payment solutions. Prior to Razorpay, Jagan was a Product Manager at Goldman Sachs, focusing on client experience engineering. He also spent time as a Data Engineer at Bank of America, building enterprise data solutions. As a Program Director at GrowthX, Jagan has built this CRAFT to help product leaders and teams develop technical fluency, make better trade-offs, and collaborate effectively with engineering teams — the core skills you'll master in Tech for Growth.

Build bar raiser proof of work

X/Twitter

Perform a technical teardown of X using the 4-step framework

X is real-time social media platform where users share short posts, engage in conversations, and follow trending topics globally.

MADE BY

Shubham Baranwal

Product Manager


View project

PROJECT INCLUDES

  • Defining the product
  • Performing a technical breakdown
  • Understanding the capabilities to build
  • Detailing out nuances and trade-offs
View project

Avataar

Perform a technical teardown of Avataar Creator platform

Avataar's Creator is a web-based application designed to help users create immersive 3D experiences and spatial storytelling with ease.

MADE BY

Purvi Dua

Product Manager


View project

PROJECT INCLUDES

  • Defining the product
  • Performing a technical breakdown
  • Understanding the capabilities to build
  • Detailing out nuances and trade-offs
View project

Country Delight

Perform a technical breakdown of Country Delight's digital platform

Country Delight delivers fresh, unadulterated dairy and minimally processed food directly to consumers, eliminating middlemen to ensure purity, quality, and freshness.

MADE BY

Sairam Ramakrishnan

Product Marketing Manager


View project

PROJECT INCLUDES

  • Defining the product
  • Performing a technical breakdown
  • Understanding the capabilities to build
  • Detailing out nuances and trade-offs
View project

Porter

Perform a technical breakdown of Porter's digital platform

Porter is a leading logistics service provider offering a wide range of transportation solutions.

MADE BY

Prithviram G N

GM & Business Head, Two Wheelers


View project

PROJECT INCLUDES

  • Defining the product
  • Performing a technical breakdown
  • Understanding the capabilities to build
  • Detailing out nuances and trade-offs
View project

CURATED COMMUNITY

Actionable the next Monday morning

Consume and learn from 500+ projects built by GrowthX members

Frequently Asked Questions

By the end of this CRAFT, you'll gain a strong technical foundation to navigate product decisions with confidence. You'll leave with 5 core learning outcomes: • Break down your product technically • Understand how different technical layers work together • Estimate realistic development timelines • Make confident product trade-offs • Collaborate effectively with your engineering teams
The CRAFT of Tech for Growth is for product managers, founders, and function leaders looking to bridge the gap between product and engineering. If you want to understand the technical side of product development, make better trade-offs, and lead with confidence in technical discussions, this CRAFT is for you.
This CRAFT isn’t for engineers or those deeply involved in hands-on coding. It’s designed for non-technical product and business leaders who need to navigate tech decisions, not build from scratch. If you’re not working with tech teams or making product decisions, this may not be the right fit.
The Program Director for Tech for Growth is Jagan B, Senior Product Manager at Razorpay. With a background in engineering and product management, Jagan has spent years bridging the gap between product, engineering, and growth. At Razorpay, he has worked on platform services, developer experience, and partnerships, helping businesses seamlessly integrate and scale payment solutions. His expertise lies in helping PMs develop technical fluency, make informed trade-offs, and collaborate effectively with engineering teams.
CRAFTs are not meant to be consumed like a Netflix movie. True learning doesn’t happen till you apply it. The only way CRAFTs work is when you apply it, i.e. do the project. This project will help you develop a structured approach to understanding and making technical product decisions. You will do 4 clear things: - Define and understand the product - Perform a technical breakdown - Understand the capabilities to build - Detail out nuances and trade-offs

What our members are saying about CRAFTs

Member Since 2023

I've always had structure to onboarding talent, but it was insightful to see this framework. There are no founders'' manuals but this CRAFT ties it all for me.

Rahul Mathur

Pre-seed VC

Member Since 2022

The CRAFT has a structured approach to driving partnerships as a channel. It is extremely nuanced, structured and actionable.

Yoheswaran Gnanavel

Led Partnerships for India

Member Since 2020

The brand led growth framework is 🔥 when articulated through case studies - it's become a core skill now.

Shekhar Kapoor

Founder

Member Since 2020

My proof of work built during Event led Growth helped me crack a leadership role at inFeedo.

Pawan Rochwani

Entrepreneur in Residence

Patience—you’re about to be impressed.